joe rogan podcast listener demographics

According to Nielson, 52% of podcast listeners use iOS, 43% are on Android. However, as soon as he went exclusively to the Swedish-based platform, the number of searches dropped. However, the company has boasted about the success of the Joe Rogan Experience on numerous occasions. Although it sounds simple, it is not. On Chief Nerd's tweet he said that he got the source from this Newsweek article from September 30, 2021 which states that Joe has 11 million listeners per episode but doesn't say where they got that data from.. Heres our handy guide on how to start a podcast. Rogans biggest strength is that in the main he represents the average person on the street; in holding conflicting views, attitude and complexity of character/beliefs. JRE debuted on Spotify on September 1, 2020, and became exclusive to the service in December. Privacy Policy, Joe Rogan's Reading List & Recommended Books, Documentaries Mentioned on the Joe Rogan Experience Podcast, Joe Rogan Experience Podcast Equipment & Studio Setup. This is 2% more than in 2020. 51% are male and 49% female. JRE attracts an estimated 11 million viewers per episode with Rogan posting four to five episodes a week that can last up to three hours long. Listening to podcasts in America is easy with Spotify or Pandora. In Sanders interview, he answered Rogans conversational questions about universal health care and the influence of money in politics, praising the longform mediums opportunity to talk about an agenda in more than 12 seconds in contrast to debates or the traditional television interview. Watch This Story - Donald Trump Seen Enjoying Himself At UFC 287 With Mike Tyson, Dana White, & Joe Rogan's Presence According to reports, Spotify is not currently making money from the podcast industry. The overwhelming majority in the middle find the whole thing untrustworthy and distasteful. The US has a fairly balanced population when it comes to gender. According to an investigation by The Verge, before going exclusive, Rogan's guests could expect to gain around 4,000 Twitter followers in the week following the premiere of their episode from December 2019 to November 2020. Podcast listeners make 22% while driving or commuting. As calculated by Buzzsprout, the ranges found in the month of December. On December 4, 2020, Fox appeared on the podcast to talk about his . Nearly 38% have listened to podcasts in the past year. Four transgender guests have also made appearances on the JRE. Citing Barstool Sports, Dave Portnoys digital media company, as, , he said, If the only thing theyre getting is cultural commentary from the right, is it a surprise theyre turning toward the right? The North part of America and Asia Pacific have the highest listening rates. This post contains the latest podcast statistics. According to Spotify, Rogan has "stimulated new user additions, activated first-time podcast listeners, and [has] driven favorable engagement trends, including vodcast consumption." The experts of this industry predict that there will be more than 160 millions listners of the podcast by the year 2023. Sales: Gary Miller/Getty Images;/Paul Morigi/Getty Images, SCOTUS Now Just Another Congressional Committee, Secret Chinese Police Stations in Europe Are 'Tip of the Iceberg', Trump's Attorney Just Blew Carroll Rape Case, King Charles Says Royals Require 'Acting Ability', Ukraine Will Regain 'Significant Territory' From Russia, Florida GOP Paves the Way to Help Ron DeSantis Challenge Trump. Although 68% of podcast listeners were black in 2011, this trend is slowly changing. Podcasts with over 37k episodes are profitable. About. Survey size was a representative sample of N=961. While Spotify responded to the doctors' request, saying it would publish its platform policy regarding the promotion of medical information and "add a content advisory to any podcast episode that includes a discussion about COVID-19," it stopped short of meeting Young's demand to remove the JRE. Participants indicate which podcasts they listened to in the past week along with a variety of demographic, psychographic, and purchase behavior information. The number of podcast listeners has increased by 29.5% over the past three years. Referring to the lefts comfort with the personalities of the safe Democratic airwaves of MSNBC, she said, America isnt filled with Michael Steeles, Rachel Maddows or Nicolle Wallaces.. These podcast stats show trends related to listeners everyday habits and routines. RT @Pro__Trading: Tucker gets 3-4M viewers a night, which is number one. I simply cannot support socialism in any form. Podcasting can be a powerful marketing tool for small businesses and big brands alike. (Wikipedia) On the 24th of December 2009, the first episode of the Joe Rogan experience was aired. . It is favourite pass time of 79.8% of people while they are travelling. I realize its tempting/important to write about a phenomenon as large and important as the JRE (to which, by the way, Ive never listened and thus am also not a fan). 3.5% are the followers of podcast like visitors who got aware of it on other shows.. 1.7% of respondents ask for opinion via social media. More than 66% of those surveyed have a bachelors degree or greater and their household income on an average is of seventy five thousand dollars annually. While podcasting is a popular medium in the United States, it does not hold the top spot for listenership or growth. Spotify and Pandora are the two main podcasting platforms in America. 22.1% inquire fom their friends for suggestions and 14.5% receive advices from their favorite hosts on podcast. And yet, as Yokley points out, almost half of Rogans fan base did not vote for Trump in 2020. It's demographics. NPR Slips as Smaller Publishers Capitalize, Amazon Eclipses Target and Walmart in Media Monitors Big Retailer Match Up, My Favorite Murder with Karen Kilgariff and Georgia Hardstark. More than one-fourth of Americans aged 55+ listen to podcasts. The Daily. In 2019, Google Podcasts product manager, Zach Reneau-Weeden tells Discover Pods there are around 2 million podcasts indexed by Google. In response, Spotify opted to add content advisories for all podcasts on the platform that mention COVID-19. The US has a fairly balanced population when it comes to gender. 48% of Americans who listen to podcasts are between 12 and 34 years old. 60% of podcast listeners have purchased something via a podcast ad. About half of avid Rogan fans identify as Republican, and even more describe themselves as conservative. Monthly podcast listeners are at 104 million, a healthy jump of five points from 2019's 32% to 37% for 2020. How many podcasts are there? In 2017, the podcast advertising market was $314 million (IAB). Around 66% Consumers in the present, opt for Podcast as compared to TV. . The Podcast Consumer Tracking Report is the only measurement based on actual listening, not downloads. EnterpriseAppsToday is proud to be in a position to help you know better about enterprise apps and beyond. On Patreon, Chapo Trap House earns over $140k/month, True Crime Obsessed $54k, Last Podcast on the Left $55k, Cum Town $49k, and Tiny Meat Gang $52k. Spotify's main attraction Rogan's economic model of accumulating young male listeners, who make up a good chunk of his 11 million listeners per episode, is particularly. Podcasts are consumed on average 11.2 hours per week. Apple Podcasts is the number 1 site with 38.7% of all podcast listeners (40.348,623 podcast downloaded). Citing Barstool Sports, Dave Portnoys digital media company, as an example of a similar audience, he said, If the only thing theyre getting is cultural commentary from the right, is it a surprise theyre turning toward the right? @eyokley, Download A Brand's Guide to Gen Alpha Report, Joe Rogan's podcast has a large listener base, and Morning Consult survey data suggests it could behoove Democrats and Republicans to venture onto the show try to sway his listeners. Most JRE Guest Appearances Next, the UK has 6.3%, and people from the country Canada has 5.0%. Podcast creators must understand how their content is used across a variety of platforms and situations. In 2020, 18% enjoy the music on podcasts each week. Over all, Newsmax remains a ratings minnow. During the defense's cross-examination of E. Jean Carroll, Trump's attorney asked the writer why she "did not scream" when she was "supposedly raped.". Former state Sen. Bakari Sellers (D-S.C.) said the kinds of questions Rogan poses on his show are almost like the comments section of a website, and arent all that different from the things on the mind of the average voter whom both parties and especially Democrats need to bring into the process. However, the channel would lose its top spot if the Joe Rogan Experience was included on the chart. 49% of podcast listening takes place at home. Podcast popularity is increasing and becoming more mainstream. Podcast listeners subscribe to an average of six podcasts. Podcasts are most popular on smartphones, which is why there are more than 100 million iPhones. 48% of monthly podcast listeners . The relative audience size of each podcast network is then calculated and expressed as the percentage of weekly podcast listeners . Regardless of topic and guest, I have found that I have gain. 2023 Morning Consult, All Rights Reserved. The number of podcast listeners is expected increase steadily through 2022. Eli Yokley is a senior data reporter at Morning Consult covering politics and campaigns. 72% of podcast listeners who have listened for at least four years have bought a sponsored advertisement. Just over one half of residents of Italy aged 18-34 listened to podcasts in the previous year. The Joe Rogan Experience brings in millions of listeners -- Rogan claims to reach nearly 190 million downloads . More Data Shows That Fewer People Are Listening on Spotify. An analysis of Americans who described themselves as avid Rogan fans found a group whose average member is younger, more likely to identify as Republican and less likely to be white than the average nonfan. A report released by Spotify in February this year read: Moreover, in April, Spotify admitted that JRE had performed above expectations.. We then looked at the average number of responses from listeners of the following shows: Crime Junkie and My Favorite Murder, the two True Crime podcasts in the top 5, both have listeners that consume a well above average 3-4+ podcasts per week. Legendary musicians Neil Young, right, and Joni Mitchell have removed their music from Spotify in protest of Joe Rogan's podcast. The USA is home to forty 7.9% of podcast listeners. Thanks! In the coming weeks, Media Monitors will continue to release insights from their recently conducted survey. This is the second anniversary of the Podcast Consumer Tracker, and the top shows have been fairly consistent over that time. According to the US podcast listeners, 48% are aged 12-34 years, 32% 35-54 years, and 20% over 55 years. , a website that chronicles guest appearances on Rogans podcast, politicians have been the featured interview on just 11 of his nearly 1,800 episodes, including three appearances by former Democratic Rep. Tulsi Gabbard of Hawaii, two by Republican Rep. Dan Crenshaw of Texas and one each by Sanders and Democratic presidential candidate Andrew Yang ahead of the 2020 presidential primary. As per the latest survey, 57% U.S. consumers listen podcasts and 78% of them are familiar with this medium. Listeners who listen to podcasts for at least five hours per week show slightly different behavior from average listeners. "The embarrassment is just going to keep growing over this," Laura Harth, the campaign director at Safeguard Defenders, told Newsweek. In United States the approximate number of podcast viewers are around seventy eight point nine million people. . Advertisers want to know how many people listen podcasts. Politicians, especially Democrats, have largely eschewed appearances on Joe Rogans chart-topping Spotify podcast, where the elevation of bigoted rhetoric and COVID-19 denialism has thrust him into the center of Americas cultural and political fissures. Thanks for doing the research that the author of this piece should have done! Surveys of over 8,000 podcast listeners were conducted Q3 2020 through Q2 2021. What are you waiting for? 32% of Americans report having listened to a podcast within the past month. Photo Credit: Spotify. No White House official has been dispatched to rebuff such talk in Rogans studio in Austin, Texas, but he did give time to CNNs on-air COVID-19 expert, Dr. Sanjay Gupta, for a discussion. From Broadcast TV to Local Cable to Radio to Digital to Podcasts and Newspapers, Media Monitors delivers competitive intelligence in a fast and easy-to-use web platform. There are literally millions of votes up for grabs among this group. How many monthly listeners does Joe Rogan get on Spotify? If a human being is not considered a complex system, Im not sure where reality lies. "The Joe Rogan Experience" was a controversial podcast even before it was given an exclusive contract from Spotify for $100 million, as Variety reports. Werde said given that Spotify has invested heavily in Rogan, offering him a $100 million exclusivity deal, it's unlikely the platform would take any steps to move away from its number one podcaster, especially as it looks to differentiate its service from competitor like Apple music by providing content that can only be found on its site. Tim Miller, who ran communications for former Florida Gov. Those that can be bothered seek out longer form, non partisan, intelligent analysis, and finish up with Joe Rogan or Unherd, or sub stack and so on. He just speaks his mind, is curious about the world around him, is an expert on just a couple of issues, and isnt always looking over his shoulder looking for kudos or worrying about the cool kids shunning him. 19% of people discover podcasts via YouTube the most. For all the talk of political polarisation between the red and blue camps, there are millions of Americans who dont conform to the political binary. Podcast Statistics: Media groups such as Statistica and Triton Digital conduct annual media surveys done digitally a in order to understand listener behavior and track the growth of podcasts worldwide. So apparently they arent eschewing it at all. 48% of Americans who listen to podcasts are between 12 and 34 years old. Lets now see what the statistics have to say. You can also learn about the key factors that drive podcast consumption. Key Stats from The Podcast Trends Report 2019 82.4% of people listen to podcasts for more than 7 hours each week. However, there are some trends that podcast hosts tend to follow. JRE has had a never-ending list of celebrities appearing as guests, from Bernie Sanders to Elon Musk. Roughly 24% of listeners in both audiences listed themselves as divorced compared to 8% representation among total survey respondents. And its really Rogans normalness that is his attraction. Exit; Apple; Store; Mac; iPad; iPhone; Watch; AirPods; . Many fans were upset by Rogan's exclusive deal with Spotify. According to the Wall Street Journal, the exclusive agreement was worth more than $100 million, making it one of the industry's greatest single podcast deals ever. Barry is a lover of everything technology. (914) 428-5971, Support: On December 31, Rogan's Spotify podcast "The Joe Rogan Experience", which reaches 11 million people per episode, featured an interview with Dr Robert Malone. For any regular listener of the Joe Rogan Experience, you might remember James Fox from his previous appearance on the show. In addition, for each podcast, we looked at what percentage of respondents reported listening to only that podcast. Lets take the obvious first question I was expecting this article to answer at some point, but it never did: Wheres the dont have any view/havent heard of him group? The Edison Research Top 50 Podcasts of 2021 list is derived from data collected continuously from Q3 2020 Q2 2021, from surveying weekly podcast consumers ages 18 and older in the U.S. Most advertisers (89.8%) use podcasts for branding marketing campaigns. A study by Edison Research of 8,000 podcast listeners found that the "Joe Rogan Experience" landed at the top of the most popular podcast list throughout Q3 2020 and Q2 2021, as Digital Music News reports. "I don't think for most rational people this Joe Rogan issue is about censorship, as much as it is about this belief that folks should be liable for distributing responsible information," Werde told Newsweek. Left-brain thinking will destroy civilisation, Eli is a senior reporter at Morning Consult covering politics and campaigns.. The Morning Consult article has yet another problem; it starts by lying to its readers. Spotify revealed the most popular podcasts on its platform for 2021 with controversial talk show "The Joe Rogan Experience" taking the No. THE JOE ROGAN EXPERIENCE: Joe Rogans listeners are largely representative of the majority of podcast listenership, but his popularity blows away the competition. That our politicians dont seem able to figure it says a lot about them. 32% of people aged 18 and over who have ridden in cars in the past month listen to podcasts. Soon youll start hearing that Rogans audience is predominantly far-right with many holding even mor extremist views. RANKINGS. Rogan has emerged as one of the most influential figures in the media. By 2019, it had reached 420 million. The second most popular podcast category is news, followed closely by true crime, sports and health & wellness. Listen to The Joe Rogan Experience on Spotify. Rogan himself suggested that his podcast is so popular with the male demographic because he believes that they are seeking representation and a space for people, like him, who fear marginalisation as a result of progressive gender theory and the implementation of equal rights policies and laws. Podcast advertising statistics show an increase year-on-year in spending. The sheer number of people who listen to Joe Rogan's podcast reveals why a growing list of musicians find it urgent to balance out the content on the show with what's generally accepted by the scientific and medical mainstream (via Rolling Stone). They will ALWAYS get money as long as we run ads so we appreciate your support too as you listeners are the reason we can do this. Copyright 2023 Media Monitors. He has a 50% share of the company as well. 69% of respondents believe podcast ads increase awareness of brands, products, and services. Though Joe Rogan rejects Right and Left labels for himself, his audience leans Right with 46% of this avid fans identifying as Republicans (and just 23% as Democrats). The Dave Ramsey Show draws in a slightly younger crowd averaging 31 years old and is much closer to the mean on exclusivity and number of podcasts per listener. Its demographics have historically not been representative of population of United States. 22% stated that podcast ads are "way too numerous" compared to other media. 65% of devices like mobile prefer Podcast. Overall, 38% of respondents reported listening to only 1 podcast in the past 7 days. The survey was offered to a proprietary panel of active respondents, available on both mobile (iOS and Android) and desktop (macOS & Windows) platforms. Podcast host-read ads account for 63.3%. The #1 listened-to podcast worldwide - Joe Rogan Experience - has a total length of 4,608 hours (excluding sponsored ad reads). 46% of the avid fans are aged between 18 and 34, and a further 23% between 35 and 44. Please click here to view our media pack for more information on advertising and partnership opportunities with UnHerd. Leans right is just early appetizer. The podcasting industry is open to sharing information about the technology that they use. The Joe Rogan Experience is a podcast hosted by American comedian, presenter, and UFC color commentator Joe Rogan.It launched on December 24, 2009, on YouTube by Rogan and comedian Brian Redban, who was its sole co-host and producer until 2012 when Jamie Vernon was hired to co-produce. Is Joe Rogan shrinking? The studys author, Eli Yokley, has also tweeted out some charts on political preference. Answer (1 of 7): My 16 year old son turned me on to Joe Rogan's podcast 2 years ago, and it's become one of my favorites. TV ain't what it used to be. 51% are male and 49% female. listenership wasnt as diverse as the population. Our survey showed that on average, respondents listened to 2.49 podcasts in the 7 days prior to the survey completion. Experts expect podcasting to increase in popularity in 2022, as more people listen to on-demand audio. This has been lost somewhat in the noise over his political views, but I would be surprised if there is any other podcaster with such a broad range of interests, who explores them in their output. Its another for @BernieSanders campaign to produce a video bolstering the endorsement of someone known for promoting transphobia, homophobia, Islamophobia, racism and misogyny.. 10. The legacy media and analysts are still stuck in the old format where the audience was defined by political leanings and beliefs. 25% have a 4-year college and 20% have a high school diploma. 80% of podcast listeners listen to every episode. The character of the showsand of the audiencesdiffers by platform, added Webster.

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